Project Wonderful – Not everyone wins
Monday, March 23rd, 2009
What is Project wonderful
Project wonderful is an online advertising auction where prospective advertisers can choose adspace available and bid how long they want their ads displayed on projectwonderful adblock on their chosen site. If you’re a advertiser running a campaign, it would be a pain to monitor if you’ve been outbid.
Since my other blog was very new that time, I barely earned anything at my adsense so I decided to try it. For about a month I earned few cents here and there so that keeps me motivated enough to keep going. I kept building traffic hoping that I could increase my cost per day charge without scaring advertisers away.
After 7 months of placing Project Wonderful on my other blog, it has earned a whopping *insert sarcasm* 9.44 dollars flat. Meanwhile my adsense on the same blog has reached more than 100 dollars.
What needs to be improved?
The major problem of Project wonderful is that advertisers can withdraw their ads anytime they want. I’ve got some advertisers pulling out their ads after 5 hours which means I will only earn .0083 cents. It was a mess seeing different irrelevant ads changing every 10-15 hours. If only Project wonderful will grow some balls and get the ads locked for a day. It’s pretty much useless if somebody did bid for the adspace for $10 then cancelled their ad after few hours.
What is the minimum payout and add funds?
$10 is the minimum withdrawal via paypal and $5 dollars for minimum deposit of funds.
What Publisher is suited for Project Wonderful?
Webcomics is definitely a winner in the publisher side. They get tons of pageviews everyday and advertisers loves its whether it’s targetted traffic or not.
Verdict
As an advertiser, Project wonderful offers great advantage since you can create as much campaigns without breaking the bank.
For a content rich publishers, Adsense is still the best!
Tags: Adsense Alternatives, Online Ad auction
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